[
    {"response": "Sure, what's your email? Quick question while I have you - what trade do you need most?", "effectiveness": 60, "timesUsed": 0},
    {"response": "I can do that. Honestly though, signing up takes 30 seconds and you'll see everything. Want me to send the link instead?", "effectiveness": 65, "timesUsed": 0}
  ]