# Competitive Intel Update — 2026-03-11

## Sidekicker Pricing Discovery
**Source:** sidekicker.com/labour-hire  
**Key finding:** Sidekicker claims to "save 30% on traditional labour hire fees"

### RateRight Translation
- Traditional labour hire markup: 20-40%
- Sidekicker markup: ~14-28% (70% of traditional)
- **RateRight: $50 flat per hire**

### 6-Month Hire Cost (at $35/hr, 38 hrs/week)
| Platform | Markup | Weekly Cost | 6-Month Total |
|----------|--------|-------------|---------------|
| Traditional agency | 30% | ~$399 | ~$10,374 |
| Sidekicker (est.) | 21% | ~$279 | ~$7,254 |
| **RateRight** | **$50 flat** | **$1.92** | **$50** |

### Sales Angle
"Sidekicker says they save you 30% — we save you 99%. $50 flat vs their weekly markup."

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## Also Noted
- Yakka Labour pushing 2026 salary guide content
- DSC Personnel (40+ year old Sydney labour hire) still active
- Construction labour hire search results dominated by traditional agencies

*Intel gathered: 2026-03-11 06:25 AM AEST*