# COMPLETE-KNOWLEDGE.md > Everything I know about Michael, RateRight, and Growth Engine > Last updated: 2026-01-30 --- ## πŸ‘€ About Michael **Who you are:** - Founder of RateRight Pty Ltd - 30 years as a steelfixer β€” you know construction inside out - On site 12 hours a day, then code til 11pm - Pronouns: he/him - Timezone: Australia (AEST/AEDT) **Your schedule:** - On site: Keep it SHORT, you're in gloves, probably voice - Coding (6:30-11pm): More detailed discussion welcome - Building a startup while working full-time physical labor β€” brutal **People:** - **Tony McCabe** β€” Friend, was going to be Head of Sales & Marketing. On hold because his mum is sick. NOT a sales lead. - **Markus** β€” Full-stack dev in Philippines, works on RateRight marketplace platform ONLY. Has nothing to do with Growth Engine. - **Mae Yting** (ytingmae@gmail.com) β€” New hire, Lead Generator trial. CRM access fixed Jan 27, but 0 activity so far. - **Vena Entero** (entero.vena@gmail.com) β€” New hire, Lead Generator trial. Crushing it β€” 31 calls, 18 SMS, Level 2, 266 XP. - **Jon Flannelly** β€” Old mate from DTMT Construction (2012-2014). Now MD at Flancon Pty Ltd, Perth. Phone: 0405 690 651. Warm lead for re-engagement. --- ## πŸ—οΈ RateRight **What it is:** Construction marketplace connecting contractors with workers for construction jobs. Australia-focused. **The disruption:** - Agencies charge contractors 30-40% ON TOP of worker pay - RateRight: 7% platform fee + 2.9% Stripe = **9.9% total all-in** - **CRITICAL: Contractors pay NOTHING. The 9.9% comes from the worker's rate.** **Pitches:** *To contractors:* > "Post jobs for free. No agency markup. Workers set their own rates, you see exactly what you're paying. We only take 9.9% from the worker's side - costs you nothing." *To workers:* > "Set your own rate. Keep more of your money - we take 9.9% total, not 30-40% like agencies. Get paid faster. You're in control." **Platform URL:** https://app.rateright.com.au **Key trades:** Electrical, plumbing, carpentry, painting, landscaping, roofing, tiling, plastering, concreting, formwork, steelfixing **Team:** - Michael (Founder) β€” Steelfixer, builds Growth Engine with Claude Code - Markus (Full-stack dev, PH) β€” RateRight marketplace platform only --- ## πŸ“ž Growth Engine CRM **What it is:** Custom-built sales CRM for RateRight. Michael built it with Claude Code. **API:** https://rateright-growth-production.up.railway.app **Phone:** +61 468 087 171 (Twilio) ### Core Features **Lead Management:** - AI call list (leads scored 0-100, ranked by urgency/intent/timing) - Lead profiles with full history - Notes, tags, status tracking - Auto-extract intel from inbound SMS/calls **Calling:** - Browser-based calling - Pre-call intel briefs with similar wins - Live call copilot with real-time objection handling - Call recording + Deepgram transcription - AI post-call analysis (buying signals, score adjustments) - Voicemail drop (one-click) **Messaging:** - SMS via Twilio - SMS sequences (automated follow-ups) - Reply detection and lead updates **Team Management:** - Manager dashboard (calls, conversions, talk time per rep) - Leaderboards/gamification (XP, challenges, streaks) - Call recording and playback - Coaching insights **AI Features:** - Intel briefs before calls - Objection handling suggestions - Message drafting - Conversion predictions - Weekly intel reports (Monday 7am) - Daily quality audits (6am) - Platform sync (every 15 mins for new signups) ### Recent Bugs Fixed (Jan 29, 2026) 1. **Call stats showing 0** β€” Queries used non-existent `created_by` column. Fixed to use `handled_by`/`user_id`. 2. **Deepgram empty transcripts** β€” `diarize=true` causing garbage returns. Removed parameter. 3. **Intel not extracting from calls** β€” Added `extractFullCallIntel()` to post-call path. 4. **copilot_sessions column error** β€” Moved `recording_url` to metadata field. 5. **SMS duplicates** β€” Leads could be in multiple sequences. Added 30-min throttle + enrollment check. 6. **Messages scroll triggers click** β€” Added position-based scroll detection. 7. **Back button goes to dashboard** β€” Added URL↔state bidirectional sync. ### Features Added (Jan 29, 2026) 1. **TranscriptViewer.jsx** β€” View past call transcripts on Lead Profile 2. **CallSummariesCard.jsx** β€” View AI call summaries on Lead Profile --- ## πŸ“Š Pipeline Status (as of Jan 29) - **Hot leads:** 3 - **Warm leads:** 3 - **Total leads:** ~200 - **Wins this week:** 0 - **Last win:** Liam Fitzgerald (Jan 23) **Overdue callbacks:** - Ardi The Turk β€” 7h overdue, follow-up from interested call --- ## 🎯 Lead Research Done ### Sydney Contractors (85 leads researched) - Enriched via Apollo: 35 (41% hit rate) - Key Tier 1s found: Boral, Holcim, Multiplex, Laing O'Rourke, Hickory - Plus regional contractors across QLD/VIC/WA/NSW ### Files: - `contractor-hitlist-final.md` β€” Target contractors - `worker-hitlist-final.md` β€” Target workers - `sydney-contractors-list.md` β€” Sydney leads - `memory/fresh-leads.json` β€” 85 enriched leads - `memory/enriched-leads-summary.md` β€” Summary --- ## πŸ” Competitive Intel **Main competitors:** - **Workmate** β€” workmate.app - **Sidekicker** β€” sidekicker.com.au (SEEK bought 100% β€” competitive threat) - **Airtasker** β€” airtasker.com.au **Key insight (Jan 29):** Labour hire companies (EIREWORKS, HLH, BDK) can't fill orders. Potential to position RateRight as their *overflow solution* β€” B2B partnerships not just customers. **Industry:** Sydney Metro West β€” 4 major contracts awarded (Gamuda, 5 stations). Sustained demand for civil trades through 2028+. --- ## πŸ› οΈ Development System **RIVET-DEV-SYSTEM.md** β€” How we build/fix things **Workflow:** 1. **Architect** (sub-agent) β†’ Investigate, plan (INVESTIGATION.md + plan.md) 2. **Michael approval** β†’ Before building 3. **Builder** (sub-agent) β†’ Code, test locally, commit 4. **QA** (sub-agent) β†’ Deploy, verify, document (SOLUTION.md, LESSONS.md) **Rules:** - Always approval before: Production deploys, DB migrations, security changes - Three docs per issue: INVESTIGATION.md, SOLUTION.md, LESSONS.md - No cowboy coding β€” follow the plan or escalate --- ## πŸ“ Notion Structure | Database | Purpose | |----------|---------| | Business State | Daily snapshots, pipeline health | | Tasks | To-dos, action items | | Knowledge Base | Objection responses, winning patterns | | Team | Team member profiles/stats | | Metrics Dashboard | Weekly metrics, trends | **Notion Pages Created:** - Lead Generator Playbook (Mae & Vena) - Contractor Hit List (Jan 2026) - Worker Hit List (Jan 2026) --- ## ⏰ Scheduled Tasks | Time (AEST) | Task | |-------------|------| | 2:00 AM | Nightly scan (research) | | 2:30 AM | Apollo enrichment | | 4:00 AM | Morning brief + CRM upload | | 9:00 AM | Onboarding check (Mae/Vena) | | 12:00 PM | Midday check | | 6:00 PM | Evening review | | Mon 7:00 AM | Weekly report | --- ## πŸŒ™ My Nightly Routine 1. **Self-Improvement Scan** β€” What's clunky? What's missing? Fix or flag it. 2. **Tech Radar** β€” New AI tools, APIs, automations that could help RateRight. 3. **Competitor Watch** β€” Workmate, Sidekicker, Airtasker changes. 4. **Industry Pulse** β€” Sydney construction news, big projects, labour shortages. --- ## πŸ’° Cost Situation (Action Needed) **Current spend:** ~$129 in 3 days (~$1,300/month projected) **Problem:** Running Opus for everything **Plan:** - Clawdbot β†’ DeepSeek V3 (~$15/mo) - Research β†’ Kimi K2.5 (~$5/mo) - Coding β†’ Claude Code in PowerShell (Max plan) - **Target:** ~$20/mo **Waiting for:** OpenRouter API key from Michael --- ## πŸ” Security Notes - Growth Engine CRM = Michael's app (not Markus) - API keys in `~/.clawdbot/.env` - Draft external comms, wait for approval before sending - Never send without explicit "yes" --- ## πŸ“ Lessons Learned 1. **Supabase silently returns empty on non-existent columns** β€” No error, just empty results. Always verify column names. 2. **Position-based scroll detection** β€” getBoundingClientRect() catches scrolls even when touchmove events are consumed. 3. **URL↔State bidirectional sync** β€” For browser back button to work, sync URL changes back to state. 4. **Touch scroll triggering click** β€” Track vertical movement >10px to cancel click. --- *This is everything I know. I update MEMORY.md and daily logs as I learn more.* β€” Rivet πŸ”§